8 Iconic Quiet Luxury Brands

Quiet luxury celebrates quality, craftsmanship, and discretion, showcasing minimalist pieces without visible logos. Here are the leading brands of this movement:

• Bourrienne Paris X: With its shirts inspired by historical heritage, Bourrienne Paris X perfectly embodies the spirit of understated luxury. Each shirt is crafted with subtle details and impeccable tailoring, without any visible logo. Bourrienne values ​​craftsmanship and fine materials, reinventing the classic white shirt with a modern approach, while maintaining a timeless quality that will appeal to lovers of refined and sophisticated clothing.

• The Row : Founded by Mary-Kate and Ashley Olsen, The Row is a pillar of understated luxury with minimalist and timeless pieces. The brand focuses on high-quality materials and clean silhouettes, appealing to a loyal clientele who seek elegance without ostentation.

• Bottega Veneta : Renowned for its logo-free, braided leather bags, Bottega Veneta perfectly embodies the spirit of quiet luxury. The Italian fashion house focuses on elegant and refined designs that express luxury through the quality of materials and craftsmanship, rather than through ostentatious branding.

• Khaite : Led by Catherine Holstein, Khaite is an American luxury brand offering understated, timeless clothing focused on quality materials and classic cuts. Khaite's designs appeal to a clientele that values ​​discreet elegance and the art of fine tailoring.

• Proenza Schouler : This New York brand is distinguished by its contemporary and refined designs. Proenza Schouler is part of the quiet luxury movement, with clothing that combines modernity and sophistication without ever being ostentatious.

• Loro Piana : Specializing in luxury textiles, particularly cashmere and wool, Loro Piana is synonymous with comfort and elegance. The brand focuses on fine materials and timeless designs, making it a leading name in understated luxury.

• Toteme : Originating in Sweden, Toteme offers geometric and minimalist pieces. With its clean lines and neutral color palette, the brand embodies a chic and relaxed style, ideal for those seeking refined simplicity.

• Savette : A brand specializing in handbags, Savette distinguishes itself through minimalist designs and meticulous finishes. Each piece is both discreet and elegant, embodying the spirit of quiet luxury , where quality takes precedence over ostentatious displays.

Discover our Women's and Men's shirts